There’s extra consciousness about influencer advertising now, than earlier than: Devashree Sanghvi – travel

Diet and travel blogger Devashree Sanghvi quit her lucrative job as a lawyer to pursue her travel and food interests a few years ago. She launched her own food and travel page on Instagram called Thecrazyindianfoodie in 2015, and since then, she has never looked back.

Her Instagram page boasts 138k followers and is a guaranteed account. “When I started the blog, I was a law student practicing law, law school and the challenge of starting a new blog. In 2017, I graduated and got a job at a law firm. Meanwhile, my blog grew exponentially and my career. Being a hard worker, I, too, decided to take a break.

Leaving a steady job to pursue your dreams is not easy to do as it sounds. But Sanghvi did it without much fear. “It was a big and scary decision. But I got better off with the blog when I quit my legal career, which is why I don’t just jump in and become known. In addition, I always have a solid education and a test if things don’t go well. As a result, it was well thought out, ”he said.

One of the biggest challenges to becoming a TV presenter is the time it takes to cover a person’s time. But Sanghvi says you need to connect with your followers and you can’t leave them when they are your biggest strength. “It’s very important to keep in touch with your followers. Sometimes it’s hard when I give a lot of comments and messages, but I try to spend an hour a day responding to as many people as I can. It’s very important to appreciate and interact with your audience because it’s your greatest strength,” in several countries and lives in many resorts around the world, as part of his work.

Sanghvi truly believes that digital advertising has changed dramatically in the last few years. And he is happy that today, bloggers are getting the respect they deserve from marketing and marketing. “Now more than ever, brands are recognizing the importance of working with their directors. There is more awareness and awareness about advertisers than two or three years ago,” he said.

However, things seem to be getting worse in the hospitality industry with a plague hitting and people being locked up in their homes. But Sanghvi is convinced that we will get out of this and it is strange. “The closure has had a profound effect on the food, travel, and hospitality industry, which is affecting us in other ways as well. I don’t know about the vaccine but we have to accept it and be careful and stay away from people and the best ways to get rid of it. People will not go out except for work or unless necessary and this will affect all restaurants, travel and vacations in the hotel business. But I see his future as bright. Once things start to work, the importance of social networking and advertising will meet again, “he said, adding,” This will also increase domestic attraction as more people will want to travel to other countries in India to be closer and safer than having the disease for a long time. outside. ”

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